Why Is Blogging So Popular?
It’s becoming an age old question a lot of my readers ask me. Why is blogging so popular? I think it’s because it gives people a voice and is a great way to express yourself.
On the other side of the coin blogging has become a way people can actually make an income. But, contrary to what you might think not everyone who starts a blog will become successful and even make any money at it.
Why is that?
Honestly, it’s because people just give up blogging when they don’t see results, plain and simple. And not to pour salt in the wound it’s estimated that 81 percent of people who start a blog quit. I know, not good odds. But, you really have to look at why these people aren’t being successful after a year or two of constant blogging.
One of the main reasons is they pick the wrong niche and aren’t familiar with blogging or marketing that blog. And a lot of the people I hear from say they have been working so darn hard and just can’t make it work.
So, what’s the secret to becoming successful at blogging? Glad you asked!
As popular as blogging is in our world today most fail due to consistency. And to succeed you have to be consistent in not only blogging but in engaging with others and updating your website frequently.
Why Is Blogging Important For Business?
Blogging is an interesting form of communication. But, you may not realize how interesting and important it is until you actually understand why blogging is important for business. Why is that and what can you do to get on the blogging bandwagon?
For starters I think I have enough experience in this field to educate you on why it’s important for your business to have a blog website. In the past few years I have written thousands of articles/blogs for people looking to promote their products and services through blogging. And as funny as it may sound I fell into this industry by happen chance.
I was not born to be a writer or a blogger. In fact prior to blogging I was always a blue collar working stiff which really makes the transition so strange. Why would I pick blogging for a living especially at 40 something years old?
Simple. Supply and demand.
I found that while there are tons of people out there who would like to blog and actually make a living, the pool of qualified writers was slim. I capitalized on that because while my writing is not stellar, (I’m no Stephen King!) I knew that I could write a simple blog that business owners needed to promote their services.
And what I found out through my writing for companies was pretty crazy. Many of these companies DO NOT have a blog on their website that promotes what they have to offer!
WHY BLOGS FAIL
Ask anyone who blogs for a living why they do it the answer may be ” Why Not?” I often get asked why I blog and why blogs fail and what can they do so their blog is successful. My answer is usually not what they want to hear but it’s the truth.
Blogs fail because of the writer and nobody else. Sure they may have picked an unpopular niche or maybe they just don’t know how to write engaging content, but it’s usually the writers fault.
My answer to why blogs fail is because nobody finds any usefulness out of them. Take this blog website for instance. I have written tons of blogs and have included a lot of tips for newbie bloggers but had I written just one blog, my site would of failed. And there are I’m sure many of my blogs that just don’t really drive a lot of traffic to them. But, collectively they have made this blog site successful.
I tell people to go slow when blogging, have a plan and keep trying when one thing doesn’t work. It’s all trial and error.